Entrepreneurs.
Investors. Leaders.
Shaping Whats Next

We back passionate founders building frontier tech and products with defensible IP and amplify them with capital, expertise, and networks.

IRONMONGER360

Portfolio

We invest and partner with Angel, Seed, and Early Growth stage companies across the following sectors:

Technology & Robotics

Automation, AI, and robotics solutions

Gaming, Media & Entertainment

Gaming technology, esports experiences and creator economy tools

Sports & Wellness

Sports tech, analytics, and fan engagement

About

Ironmonger360

Ironmonger360 is a family office and early-stage investment platform built on a simple belief: extraordinary companies are created by founders who refuse to quit, and they deserve partners who have lived that journey themselves. Founded by Duncan Ironmonger, Ironmonger360 backs visionary teams across gaming, robotics, physical AI, sports, tech, and consumer innovation. The firm combines Duncan’s entrepreneurial history with the operational horsepower of a seasoned team that has built brands, commercialized IP, and scaled companies from zero to global.

our edge

Value Beyond Capital

We offer more than capital — we bring operating experience, strategic relationships and are committed to accelerating growth. Our team has scaled global brands, navigated complex IP landscapes, and understands what it takes to build enduring businesses..
These pillars work in concert — capital enables strategy, strategy unlocks networks, and networks create synergies that compound value for everyone.

Capital

Backing bold ideas early with patient capital and conviction

Strategy

From patents to product market fit, we help guide the journey

Network

Global operator and investor relationships at your fingertips

Synergy

Helping portfolio companies connect and compound success

Our Mission

To empower the next generation of founders with the capital, strategy, and perspective needed to build enduring companies and shape the future.

We’ve built products, protected IP, scaled brands, navigated acquisitions, and lived the grind ourselves. Now we’re using that experience to help others build what’s next.

Our Values

01.

Founder Empathy

We’ve lived the pressure, the risk, the doubts, and the breakthrough moments. We partner with founders, not above them.

02.

Courageous Innovation

We back original thinkers solving unsolved problems—those building new categories, not following old ones.

03.

Discipline in Execution

Ideas matter. Execution wins. We help founders refine GTM, strengthen products, structure IP, and scale with intention.

04.

Long-Term Alignment

We choose founders and markets where we can compound value—operationally, strategically, and personally—over years, not months.

05.

Resilience

Great companies are built in hard moments. We value grit, honesty, and founders who can bend without breaking.

Balancing
Ambition & Purpose

The UnSwirl Framework

True success isn’t defined by exits or valuations—it’s measured by balance.
 UnSwirl is the philosophy that guides how we build, invest, and live. It’s designed to help founders, investors, and operators grow across every dimension of life—career, health, finance, relationships, purpose, and personal development—so that performance and well-being move in equilibrium.

The UnSwirl Framework

A practical system for sustained growth & balance

Evaluate Life Balance

Reflect on satisfaction across 11 key areas to build self-awareness and identify blind spots. Grade yourself 1-10 on each segment.

Personalize Growth Path

Turn insights into motivating goals, habits, and actions tailored to each individual’s unique rhythm

Leverage AI Guidance

Receive intelligent recommendations, reflections, and nudges informed by real behavior and progress

Track & Sustain Progress

Build daily momentum through structured tools that reinforce balance and long-term fulfillment

Haply Robotics builds advanced force-feedback haptic controllers that let humans feel and precisely control robots and virtual tools. Their technology enables high-fidelity touch, training, and remote operation—powering next-gen robotics, medical simulation, and industrial automation.

Developing a light-activated artificial muscle that for soft robotics, wearables, and immersive haptics​

Photonic Muscle delivers next-generation products powered by light-responsive artificial muscles. Our technology enables ultra-lightweight actuation for humanoids, soft robotics, wearables, and smart automation systems. Photonic actuation unlocks new opportunities in deployment mechanisms, compact end-effectors, and low-power flow-control systems where mass, noise, and mechanical simplicity matter most.

Web-based 3D collaboration platform to create, review and manage immersive gaming content focused on Roblox, Fortnite and Minecraft​

AI for sourcing, data enrichment,
research, and automated GTM workflows.

Figure is the first-of-its-kind AI robotics company bringing a general purpose humanoid to life.

Apptronik advances humanity through the fusion of man and machine, engineering groundbreaking robots that redefine the boundaries of technology and art.

PsiQuantum was founded on the premise that photonic qubits, together with leverage of mature semiconductor manufacturing processes, could provide a fast path to a commercially useful, million-qubit quantum computer.

Base delivers affordable energy and automatic backup power—no solar needed, no switching costs, and rates below the market average.

Incora’s patent protected smart earrings are designed to track a user’s heart rate, sleep, and menstrual cycle data using ear-based sensors. The wearable incorporates smart tech which provides more stable and accurate temperature readings than wrists and fingers, due to increased blood flow in the area.

Persona AI builds humanoid robots for industrial labor, tackling the dull, dirty, dangerous, and declining jobs across shipyards, energy sites, and construction—so humans don’t have to.

Premier global awards platform celebrating excellence across the esports and mobile gaming industry​.

Leading jobs and career hub for talent in gaming, esports and content creators​.

Dexerto is a global gaming and internet-culture media group and creative agency, operating leading websites and social channels that reach millions globally, while providing brands with advertising, creative production, data insights, and influencer marketing to reach highly engaged digital audiences.

NexTide connects Brands to Influencers and turns livestreams into safe, scalable ad inventory: its AI-driven LiveGuard ensures real-time brand safety, while dynamic banners and overlays deliver high-impact, measurable engagement across live, VOD, and clips.

​Haibu is a children’s adventure brand built around a young, courageous girl who rescues animals and inspires kids to be kind, brave, and connected to nature. It spans books, animation, merchandise, and educational content—designed to entertain while empowering children through purpose-driven storytelling.

Building a NASDAQ for the Creator Economy. Turning community into investors.
SEC registered financial platform purpose-built to help Creators raise capital without giving up IP.

Gamer Grip is a non-slip grip solution that was developed for professional athletes and pro gamers to prevent their hands (and feet!) from sweating! Less sweat = improved grip during competition.

CTRL seamlessly fits into any routine with easy-to-make shakes, high-protein bars, and cookies.

Ketone powered energy drink fuels focus, flow, and mental energy, without caffeine, sugar, or crash​

SYH is the world’s only private members club on a superyacht. As a member, you will have equity ownership in one of the world’s largest yachts and will have the ability to book nights aboard each year throughout a Mediterranean summer and Caribbean winter itinerary.

About Ironmonger360

Ironmonger360 is a family office and early-stage investment platform built on a simple belief: extraordinary companies are created by founders who refuse to quit, and they deserve partners who have lived that journey themselves. Founded by Duncan Ironmonger, Ironmonger360 backs visionary teams across gaming, robotics, physical AI, sports, tech, and consumer innovation. The firm combines Duncan’s entrepreneurial history with the operational horsepower of a seasoned team that has built brands, commercialized IP, and scaled companies from zero to global.

The Story Behind Ironmonger360

Duncan’s path has never been a straight line. He grew up in an entrepreneurial family in England, shaped by resilience, reinvention, and hard work. Those early lessons followed him through the boom-and-bust cycles of the dot-com era, through personal financial hardship, and eventually across the ocean to the United States to build his life abroad.

In 2011, Duncan co-founded SCUF Gaming – a company that would transform competitive gaming. Over the next decade he and his team built a global powerhouse: 200+ patents, created the category of performance controllers, licensed and protected SCUF IP, partnerships with esports pros and creators, and a brand loved by millions of gamers worldwide. SCUF was acquired by Corsair Gaming in December 2019, and Duncan went on to support Corsair’s journey to NASDAQ (CRSR). It was the entrepreneurial dream—but it came with battles, setbacks, lawsuits, and personal sacrifices that only founders truly understand.

Why Ironmonger360 Exists

After exiting SCUF, Duncan did not “retire”—he refocused. The wins built his experience. The losses built his empathy. The journey built his mission. He realized founders rarely need just capital. They need hands-on partners who:

  • Understand how to take an idea from whiteboard → prototype → IP → product → brand → scale → exit,
  • Know what it feels like to lead when the odds are against you,
  • And can stand beside them through the emotional and strategic weight of the journey.

Ironmonger360 was created to be that partner.

What Ironmonger360 Does Today

Ironmonger360 now includes:

  • 15+ early-stage investments where Duncan serves as lead investor, advisor, or board member
  • 10+ fund positions across deep tech, robotics, defense, and frontier innovation
  • A senior team of operators who have shipped hardware, built brands, structured IP, and scaled sales
  • A global network of creators, strategics, and founders shaping the future of their industries

We believe in jockey-first investing—backing exceptional founders, not just ideas. We work hands-on: refining go-to-market, building product ecosystems, strengthening IP defensibility, and helping founders raise capital, negotiate with strategics, and stay inventive after success.

What We Stand For

Ironmonger360 is built on the values Duncan has lived:

  • Resilience over perfection: From financial hardship to multimillion-dollar exits, the through-line is grit.
  • Progress is success: Every step forward matters, especially the ones no one sees.
  • Empathy for the entrepreneurial path: We know what it feels like to face uncertainty, doubt, competition, and sacrifice.
  • Family, health, and purpose: Duncan’s transformation – from rags to riches, from losses to gains – reminds us that balance in life is essential and founders are people first.

Our Mission

To take everything we’ve learned: the battles, the scars, the wins, the playbooks – and pour it into the next generation of founders and leaders. Ironmonger360 is here to help builders realize their dreams, stay resilient in the hard moments, and create companies that endure. The journey isn’t easy. But with the right partners, it’s always worth it.